Sparkline Digital and Aspen/Snowmass Win 'Outstanding Achievement' Honors from Interactive Media Awards
Brittany Billings
May 21, 2012
It’s with great excitement (a.k.a. we’re super stoked) to announce Sparkline Digital and Aspen Skiing Company are the recipients of the 2012 Interactive Media Awards ‘Outstanding Achievement’ for the Travel/Tourism category. We were awarded this honor for the redesign of the new AspenSnowmass.com website.
The ‘Outstanding Achievement’ award is the second highest honor bestowed by the IMA and an extremely challenging award to win. Per the IMA, the new Aspen/Snowmass website excelled in all areas of their judging criteria, which included design, content, feature functionality, usability, and standards compliance and cross-browser compatibility, and represents a very high standard of planning, execution and overall professionalism.
AspenSnowmass.com is a one-of-a-kind online destination for ski resorts, breaking the mold in an indstry where most sites are fairly uniform, and brings the world-renowned mountains alive digitally. Stunning visuals, social enablement and behavioral-based personalization only begin to scratch the surface of its new architecture and design. Behind the scenes, the new site utilizes a content framework to support web engagement and content management across Aspen/Snowmass’ entire digital ecosystem, including social, mobile and email, and provides a unified solution for all business and technical users.
We at Sparkline Digital would like to thank the IMA, along with our fantastic partners at the Aspen Skiing Company. Please visit www.aspensnowmass.com and let us know what you think!
